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WE ARE THE WRITERS, India’s premium content writing agency has taken an initiative to promote the vibrant handloom sector of India’s north-east region

on the occasion of National Handloom Week -7th-14th April 2021

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THREADS FROM THE NORTH-EAST

The seven sister states of Assam, Arunachal Pradesh, Meghalaya, Manipur, Mizoram, Nagaland, and Tripura, which constitute the northeastern region of India, have a tradition of handloom that dates back several centuries. The region constitutes the highest number of handlooms across the country which is widely praised for its indigenous variety and interesting use of colour play and motifs. For instance, in Kautilya’s treatise Arthashastra which was penned down in the 3rd century BC, Assam silk has been described as the best kind of silk in the entire world.

In the North-eastern region, the maximum number of households engaged in weaving are women, which has resulted in a large percentage of the women population emerging as independent entrepreneurs.

The handloom sector is unique to all families of the northeastern states especially in Assam and Manipur as they possess their own handlooms. The acceptance of handloom in all the states is universal as it is not a caste-specific occupation.

Though, possessing rich and vibrant varieties of handlooms, the people involved with this industry in the region are under-represented at the national level.

In a first-of-its-kind initiative, WE ARE THE WRITERS is doing its best to provide a platform to the handloom sector and the people involved inside it. We take this opportunity to invite you to use our platform which will help you showcase your unique talent & hard work in front of the world.

WATW Events

More Details about Event

We Are The Writers (WATW) has taken a first of its kind initiative to promote the handloom sector of Northeast India on the occasion of National Handloom Week (7-14th of April). The event titled, “Threads from the Northeast” will bring forward the rich heritage of the North-eastern states of India by allowing the various start-ups and individuals involved in the handloom industry.

On this occasion, WATW is encouraging these start-ups and individuals involved with the handloom sector to participate in three different events.

Photography:

The participants will be provided with the opportunity to share pictures of their unique products alongside the product description. There will be no bar on the number of pictures a particular participant can come up with. All the pictures shared with WATW will be used by our social media platform for the promotion of the product. The credit will be given for the same.

Reels/ Short Videos:

The participants will be provided with the opportunity to share 10-20 second video clips of their unique products alongside the product description. There will be no bar on the number of short videos a particular participant can come up with. All the pictures shared with WATW will be used by our social media platform for the promotion of the product. The credit will be given for the same.

Content Writing:

The participant can describe their product & its speciality in an essay format. The minimum word limit for the same will be 300 words. All the content shared with WATW will be used by our social media platform for the promotion of the product. The credit will be given for the same.

What will you take-away by participating in “Threads from the Northeast”?

The most vital part of this platform is “Your Recognition” at the end of the day. You will also be able to easily use our platform to broadcast your products and their uniqueness.

Also, prizes will be provided for the winners of the competition. The top prize will be 3 blogs published on the WATW website for a period of 3 months, the second prize will be 2 blogs published on WATW for a period of 2 months, and the third prize will be one blog published on our website for a period of 1 month.

What’s more, free national Media Coverage will also be provided.

Registration Process:

Register yourself at events@wearethewriters.com Registration is FREE of cost. For any assistance please reach out to us at events@wearethewriters.com or contact +91 7669921530

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